Wordless Wednesday - Do You See The Arrow In FedEx?
This is something I did not notice until it was pointed out to me. Very subtle advertising.
How about you did you see it right away?
Doug Durren and Gloria Todor, Realtors®, CENTURY 21 Absolute Realty
Serving Delaware County Pennsylvania and Surrounding Areas
Take advantage of the Tax Credit before April 30, 2010
- First Time Home Buyers and Current Homeowners -
610-909-0687 Doug 610-328-4300 x131 Office
484-431-3686 Gloria www.RealEstateDelawareCountyPA.com
Email GloriaTodor@Century21.com
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Doug Durren and Gloria Todor, Realtors®
CENTURY 21 Absolute Realty
Serving Delaware County, Pennsylvania and Surrounding Areas
610-909-0687 Doug 610-328-4300 x131 Office
484-431-3686 Gloria Visit our Blog
Email GloriaTodor@Century21.com
Stay in touch 
Ahhhhh......this is driving me crazy Doug & Gloria, I've been staring at it, squinting at it, did a headstand on desk (Ouch) and I still can't see it. Will be waiting for the results!
Gloria - I can see it better in the reflection on the car hood. I never noticed the arrow. Maybe the marketing is a bit too subtle.
Gloria,
I noticed it. It is very subtle.
Brigita
Yes I do! But I never did before, LOL! Very cool....
Debi
good point.. that is the first I saw the arrow as well, and still would have missed it without the reflection on the car. Thanks
Doug,
I've seen this before but it had to be pointed out to me too.
Rich
Hello Doug - We studied logos like these in one of my college courses. Very creative marketing on their part.
Cynthia, That's how I felt when I was told there was an arrow hidden there. It is in the EX as pointed out by Suzanne (comment below yours) you can see it on the reflection of the roof of the car. Now you will probably see it everytime you look at a FedEx truck.
Suzanne, thanks for pointing that out about the car reflection.
Brigita, you're good!
Debi, it is cool!
Darren, funny how things like that work.
Richard, I guess many people do not see it until it is pointed out to them.
Andy, gosh it made it to a college course. Thanks.
----Gloria
I've never noticed it before... do you think it was intentional?
It took me a while before I saw it. Any idea as to the intention?
I always thought very subtle, but very smart because even though you don't see it your subconsciousness does.
Kim, I think it was, but it is so subtle.
Leolinda, I imagine it is pointing out the direction things are moving, the right direction!
Todd, and once you see it, it is in full view, at least it is for me now.
---Gloria
The arrow used to be much bigger but it's gotten smaller as FedEx itself got bigger.
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It is very subtle, but noticeable. Even if it wasn't done intentionally (which I doubt) it has people talking about FedEx.